We took charge of creative direction of the collaboration uniform for the promotion project of a ramen shop that represents Fukuoka, “Hakata Ippudo”, to commemorate its advancement to Paris. Japanese fashion brand “MIHARA YASUHIRO” produced the staff uniform of IPPUDO Louvre store. Kangoo from “RENAULT”, an automobile manufacturer that represents France, developed a promotion due to the triangle collaboration that breaks the established concept of a ramen shop such as running through Tokyo and Paris with IPPUDO ARRIVE À PARIS graphic wrapping.
- BUSINESS ROLE
- Planning, Creative Consulting, Art Direction, Product Design, Web Design, Graphic Design, Production
- CLIENT
- CHIKARANOMOTO GLOBAL HOLDINGS Pte.ltd.
